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You are here: Home / Journal / Dropping Knowledge at 3 am

Dropping Knowledge at 3 am

May 11, 2011 by Cheryl Marquez Leave a Comment

When I was in college, I changed majors three times, either from fear of commitment or boundless curiosity, you pick. At one point, my major was computer engineering because I hated writing. I thought, writing code and commenting didn’t need to be in full sentences. I was wrong and I remember turning in weekly engineering reports with schematics detailing the process for labs. Some of these reports would be over 20 pages and most weeks there were three labs to turn in. I thought I was going to die writing and eventually switched majors to information systems since PowerPoint decks were the deliverables, sweet!

Ironically, since founding Hand Things Down, my co-founder and I started blogging about our startup lessons to help other first time founders with our anecdotes. I suppose it might be easier to video blog, however coherent thought seems to leave my mind the minute I turned on the webcam. You could see a couple of our video blogs on the Cache Crew YouTube channel.

Here are some of the things I’ve done, which would you like as a how to series?
– Moderated a tweetchat on Social Media for Business to Business companies, you can search for it on Twitter using the hashtag #smcphxchat.

– Installed analytics into WordPress blogs to understand which posts were driving traffic for the week. It was eye opening to learn which organic search terms drove people to each site.

– Installed Uservoice to gather feedback and suggestions on the Hand Things Down Facebook page

– Embedded Mailchimp collection into Facebook and on the blogs to collect beta information.

– Moving a Blogger blog into WordPress and making sure to get the 301 redirects right to preserve SEO.

– Creating a comic strip.

I’m inspired to share what I’ve learned, let me know what you would like to see in the comments.

Image credit: http://www.flickr.com/photos/philsquires/4097914782/sizes/m/

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About Cheryl Marquez

Cheryl Marquez is an entrepreneurial digital marketing consultant and the former co-founder of Hand Things Down. When she is not jetsetting, she is obsessed with food, fitness & collaborating with amazing people. She describes her life as a constant adventure. Follow her on Twitter @cherylmarquez

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Welcome

Cheryl Marquez is an entrepreneurial digital marketing consultant and the former co-founder of Hand Things Down. When she is not jetsetting, she is obsessed with food, fitness & collaborating with amazing people. She describes her life as a constant adventure. Follow her on Twitter @cherylmarquez Let's dig deeper →

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